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Member Wellness Programs

Our proactive medical management model helps ensure that all our members, no matter how healthy or in need of care, have the resources they need to take control of their health care.

Blue CareSM Line
Members can call our 24/7, toll-free nurse hotline to find out if they should visit their doctor, go to the emergency room, or care for their condition at home—a call that can help avoid unnecessary emergency room visits and may reduce health care costs.
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Fitness Benefit
Our members save up to $150 a year on health club memberships or exercise classes at a qualified health club anywhere in the world.
Learn more | Fitness Benefit Form | Fitness Benefit Form (Spanish)

Weight Loss Benefit
Members are eligible to receive up to $150 (per contract per calendar year) toward fees for certain Weight Watchers® Traditional or At Work programs, or hospital-based weight loss programs.
Learn more | Weight Loss Benefit | Weight Loss Benefit Form (Spanish)

Weight Watchers® Discount
To get your discount, present your Blue Cross Blue Shield ID card at any New England Weight Watchers location. Workplace meetings may also be available.
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  • For locations and meeting schedules, call 1-800-651-6000 or visit www.weightwatchers.com to find a meeting in your area by entering your zip code.

Living Healthy Babies®
Our program provides educational materials and special discounts to members before, during, and after pregnancy.
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Living Healthy Naturally
Save up to 30 percent off of the standard retail rates at network practitioners in all 50 states for the following alternative medicine disciplines: massage therapy, acupuncture, nutrition counseling, naturopathic medicine, pilates, personal training, yoga, tai chi, qi (chi) gong, and mind - body therapies.
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Living Healthy Programs
Our Prevention Screenings detect a wide variety of medical conditions before they become serious, and help members get the most out of their health care partnerships.
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Living Healthy Smoke FreeSM
If your clients have 51 or more subscribers, we offer comprehensive tobacco cessation programs and resources to help their employees quit and stay quit.

Tobacco Cessation Program

Living Healthy Vision
Our partner, Davis Vision, offers special discounts on replacement contact lenses, eyeglasses, and laser vision correction surgery.
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Safe Beginnings® Discount
Save 20% on an extensive selection of child safety products and infant and toddler accessories from The Catalog for Safe Beginnings.
Learn more

  • Call 1-800-262-BLUE for a brochure.
Blue Cross Blue Shield of Massachusetts

Blue Cross Blue Shield of Massachusetts is an Independent Licensee of the Blue Cross and Blue Shield Association.
® Registered Marks of the Blue Cross and Blue Shield Association.
© 2010 Blue Cross and Blue Shield of Massachusetts, Inc., and Blue Cross and Blue Shield of Massachusetts HMO Blue, Inc.
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