We offer a comprehensive package of health and wellness programs designed to mitigate health care costs and encourage members to be more proactive about their health.

Overcoming Insomnia
Insomnia is a sleep disorder that affects millions of adults in the United States. That's why we developed Overcoming Insomnia, a five-week online program that can help individuals adopt healthier sleep habits. Members who have completed the program have reported a significant reduction or elimination of sleep medication in as little as three weeks.

Overcoming Insomnia is based on cognitive-behavioral therapy, a treatment that the National Institutes of Health recommends before medication. It has been found to be an effective treatment for chronic insomnia in the short term—and may be more effective in the long term.

My Blue Community^SM
My Blue Community is a health-focused social networking experience that brings your employees together with other Blue Cross Blue Shield members from across the country in one convenient location. Whether they're looking for fitness and nutrition tips, seeking support on different diseases and conditions, or exploring personal health, My Blue Community is the online destination for social health and wellness.

Learn More | Employer Fact Sheet

Blue365^SM
Blue365 is an online destination that complements members' health coverage by providing access to discounts and savings from select companies on a variety of products and services.

• Health and Wellness—fitness, weight management, elective procedures, complementary and alternative medicine, stress management, and quality care resources.
• Family Care—senior care advisory services, long-term care insurance, and Medicare options
• Financial Wellbeing—financial services and assessments, information about Medicare prescription drug coverage
• Travel—worldwide health coverage, travel tips, and much more

Fitness Benefit
Our members save up to $150 a year on health club memberships or exercise classes at a qualified health club anywhere in the world.

• Fitness Benefit Form
• Fitness Benefit Form (Spanish)

Weight Loss Benefit
Members are eligible to receive up to $150 (per contract per calendar year) toward fees for certain Weight Watchers^® Traditional or At Work programs, or hospital-based weight loss programs.

• Weight Loss Benefit Form
• Weight Loss Benefit Form (Spanish)

Weight Watchers^® Discount
To get the discount, members must present their Blue Cross Blue Shield of Massachusetts ID card at any New England Weight Watchers location. Workplace meetings may also be available.

For locations and meeting schedules, call 1-800-651-6000 or visit www.weightwatchers.com to find a meeting in your area by entering your zip code.

Living Healthy Babies^®
Our program provides educational materials and special discounts to members before, during, and after pregnancy.

Text4baby is a free mobile information service designed to promote maternal and child health. An educational program of the National Healthy Mothers, Healthy Babies Coalition (HMHB), text4baby provides pregnant women and new moms with information to help them care for their health and give their babies the best possible start in life. Women who sign up for the service by texting BABY (2229) to 511411 (or BEBE (2323) in Spanish) will receive free SMS text messages each week, timed to their due date or baby's date of birth. This program is offered at no additional charge through certain cell phone carriers. You can also register online at www.text4baby.org.

Living Healthy Naturally^SM
Members can save up to 30 percent off of the standard retail rates at network practitioners in all 50 states for the following alternative medicine disciplines: massage therapy, acupuncture, nutrition counseling, naturopathic medicine, pilates, personal training, yoga, tai chi, qi (chi) gong, and mind-body therapies.

• Directory of Practitioners at AHealthyMe.com
• Alternative Therapies

Living Healthy Programs
Our Prevention Screenings detect a wide variety of medical conditions before they become serious, and help members get the most out of their health care partnerships.

Living Healthy Smoke Free^SM
If your business has 51 or more subscribers, we offer comprehensive tobacco cessation programs and resources to help your employees quit and stay quit.

Tobacco Cessation Program

Living Healthy Vision
Our partner, Davis Vision, offers special discounts on replacement contact lenses, eyeglasses, and laser vision correction surgery.

Safe Beginnings^® Discount
Members can save 20 percent on an extensive selection of child safety products and infant and toddler accessories from The Catalog for Safe Beginnings.

AHealthyMe.com
Provides an online resource for the information members need to live a healthier life. They will find the latest health news and special features that can be customized to fit their lives, including.

• Condition Centers to learn more about health and wellness topics including asthma, allergies, smoking cessation, and weight control.
• Videos and animations to estimate body fat percentages and calorie needs, track child immunizations, and more.
• Our up-to-date drug information center includes information on over 60,000 prescription and over-the-counter drugs.