Quick facts about
2012 Service Day
2012 Project Highlights
  • Assisted with sorting and counting nearly 4,000 books that will be collected through Room to Grow's "Back to School Book Drive"
  • Helped Old Colony YMCA in Stoughton, build a youth and family picnic and play area by clearing a ½ acre of land and building 2 bocce courts
  • Served 930 low income families and children by painting donated beds to assist in the Massachusetts Coalition for the Homeless, "A Bed for Every Child Initiative"
  • Harvested 985 lbs. of produce that will be donated to hunger relief organizations and sold at farmers markets in low-income neighborhoods
  • Helped build 6 organic raised-garden beds to educate students and their families about the science of growing food and the importance of making nutritious food choices
  • 100% of our community partners believed that Service Day logistics were well coordinated
  • 100% were proud to be affiliated with Blue Cross Blue Shield of Massachusetts on Service Day
Building upon our more than 75-years of service, our associates will
come together September 18, 2013 and volunteer their time
to help communities across Massachusetts.
until Service Day!
Blue Cross Blue Shield of Massachusetts will remain open although with a limited capacity. Dedicated call
center associates, essential to supporting our members, will work in shifts throughout the day.

Service Sites

  • American Red Cross
  • Big Sister Association of Greater Boston
  • Boston Harbor Island Alliance
  • Boys & Girls Club of Boston
  • Boys & Girls Club of Worcester
  • Camp Harbor View
  • Community Servings
  • Cradles to Crayons
  • Crittenton Women's Union
  • Crossroads for Kids
  • The Dimock Center
  • Emerald Necklace Conservancy
  • Franklin Park Coalition
  • The Food Project
  • The Greater Boston Food Bank
  • Grow Boston Greener
  • Hull Lifesaving Museum
  • Massachusetts Audubon Society
  • Massachusetts Coalition for the Homeless

Selecting Community Partners

Each of our community partners submitted an application to work with us on Service Day. A team of associates selected the organizations based on how closely their proposals aligned with our four priorities of community impact. The selected applicants also demonstrated how they planned to engage 80+ volunteers in a full day of meaningful service, and how our support would positively affect the communities they serve.

Working Within the Community

Since our founding 75 years ago, we've been committed to strengthening the communities we serve. The work of our Corporate Citizenship team focuses on making a measurable and sustainable impact in four primary areas:

Healthy Child Development

Supporting organizations that provide children with the resources needed to grow, learn, and achieve.


Promoting partnerships with programs that help young people become engaged learners, scholars, and leaders.

Healthy Environments and Family Nutrition

Creating safe neighborhoods and fostering organizations that encourage and increase community access to healthy produce, green spaces, and outdoor recreational activities.

Sustainable Health Care System

Supporting organizations focused on building a system that brings high-quality, affordable health care to the entire community.