CONTACT: Jenna McPhee
Blue Cross Blue Shield of Massachusetts has the tools to keep you on target
BOSTON January 13, 2012 It's no surprise that New Year's resolutions quickly get kicked to the curb after the holidays. According to a TIME Special Report, getting fit, eating healthier and quitting smoking are among the Top 10 Commonly Broken New Year's Resolutions. Blue Cross Blue Shield of Massachusetts (BCBSMA) has the mobile apps and online support tools you need for a healthier New Year.
"New Year's resolutions are a great way to make a positive life change, however they can be difficult to stick to," says Scott Young, vice president of health and wellness for BCBSMA. "Having the right support tools at your fingertips can mean the difference between success and failure. BCBSMA's suite of smart phone applications and social networking tools are designed to help individuals meet their goals whether it's getting fit or eating better at any time of the year."
BCBSMA's Suite of Mobile Applications and Social Networking Tools Include:
Pilots that are making a difference
BCBSMA is also piloting two new mobile phone services Text2Quit, an interactive smoking cessation program, and a CT/MRI locator app which helps individuals locate CT scans and MRI services in a low cost setting.
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Have a question about one of our tools or another member service related topic? We can help find you a doctor, explain your benefits, or assist you with a claim among many other things. You can now reach us (@BCBSMAservice) on Twitter: www.twitter.com/BCBSMAservice.
Blue Cross Blue Shield of Massachusetts (www.bluecrossma.com) is a community-focused, tax-paying, not-for-profit health plan headquartered in Boston. We are committed to working with others in a spirit of shared responsibility to make quality health care affordable. Consistent with our corporate promise to always put our 2.8 million members first, we are rated among the nation's best health plans for member satisfaction and quality.
1. Text4baby is offered at no additional charge through certain cell phone carriers. To learn more visit: www.text4baby.org.
2. Text2QuitSM is a registered service of Voxiva.